Cookie Policy

1. What Are Cookies?

Cookies are small text files that are stored on your device when you visit a website. They help us provide, protect, and improve our services by storing user preferences, enabling essential functionality, and gathering anonymized usage statistics.

2. Why We Use Cookies

We use cookies for the following purposes:

Essential cookies: Necessary for the basic functionality of the website (e.g., navigation, session management).
Functional cookies: To remember your settings and preferences (e.g., language, location).
Analytical cookies: To measure and improve the performance of our website using anonymized data (e.g., Google Analytics).
Marketing cookies: To deliver relevant advertising and track the effectiveness of our marketing campaigns (only with your consent).

3. Types of Cookies We Use

Cookie Type: Essential / Description: Required for the operation of the website / Retention Period: Session

Cookie Type: Functional / Description: Stores user preferences (e.g., language) / Retention Period: Up to 1 year

Cookie Type: Analytics / Description: Tracks website usage anonymously (e.g., number of visits) / Retention Period: Varies (e.g., 2 years for Google Analytics)

Cookie Type: Marketing / Description: Tracks user interaction for advertising purposes (if applicable) / Retention Period: Varies

4. Third-Party Cookies

We may use third-party services such as:

Google Analytics – to collect anonymized usage data
Meta/Facebook Pixel (if applicable) – for marketing campaign performance

These third parties may store cookies on your device and have their own privacy policies, which we recommend reviewing.

5. Consent and Control

When you first visit our site, you will be asked to consent to non-essential cookies. You may:

Accept all cookies
Reject non-essential cookies
Adjust your preferences at any time via the cookie settings (link in footer or popup banner)

You can also configure your browser to block cookies or notify you when cookies are being placed. However, some features of our site may not function properly without essential cookies.

6. Legal Basis

We process data collected via cookies on the following legal grounds:

Art. 6 revFADP: Consent (for analytics and marketing cookies)
Legitimate interest: For technical and security purposes
Contract performance: When cookies are required to provide you with a requested service

7. Changes to This Policy

We may update this Cookie Policy to reflect legal or technical changes.

8. Contact

If you have questions about our use of cookies or your data protection rights, you may contact us at:

In2Afrika Travel Services GmbH – In2switzerland.ch
Birkenstrasse 47, 6343 Rotkreuz, Switzerland
Email: thomas.goosmann@safariguru.de